Executive - Product Marketing

Hot Duties:

Execute digital marketing and content campaigns that bring our technology platforms to market

Duties:

• Execute digital marketing campaigns across web, email & social platforms
• Manage website content updates, landing pages & campaign materials
• Create marketing collateral including blogs, brochures, social posts & presentations
• Support AEO/AISO, SEO, keyword optimization & online engagement activities
• Coordinate webinars, events, conference participation & customer outreach
• Gather product and customer insight from Sales and Engineering to inform content and campaigns
• Track campaign activities, leads & marketing performance metrics
• Coordinate with external vendors, designers & content partners when needed

Requirements:

• 3+ years of experience in Digital Marketing, Product Marketing or B2B Marketing
• Strong understanding of social media, SEO, content marketing & branding
• Experience managing websites, campaigns & marketing tools
• Structured thinking, coachable, reliable
• Curious & Creative mind with strong attention to detail in products
• Experience in SaaS, technology products or software industry preferred
• Communication ability, especially in writing